Design Case Studies

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Fox Law

PROBLEM

An established law firm was moving to a new office and wanted to coincide the move with a brand refresh to give the new building an updated, professional look.


SOLUTION

A new, contemporary logo and brand to update an established company.


RESULT

 We created a clean, contemporary logo that incorporated a very subtle fox tail to play into the name, while still keeping understated and professional. The new logo was rolled out onto building signage, stationary, newspaper advertisements and more. 


DELIVERABLES

Logo

Branding

Exterior and interior signage 

Stationary

Advertisements


Live Haya

PROBLEM

A new company needed to have a strong visual appeal for their high-end health supplements.


SOLUTION

Deliver a standout brand that can hold its own against health supplement competitors.  


RESULT

A colourful, clean, approachable brand that will stand the test of time.  


DELIVERABLES

16 Product Labels

Product mock ups

Logo

Packaging 


Peterborough Musicfest

PROBLEM

Attract local and non-local visitors each year to the park to attend Musicfest.


SOLUTION

A fun, custom theme each season.


RESULT

A unique and engaging theme is created from scratch each year, taking into account what other festivals are doing, trends, and landmark events or anniversaries that should be highlighted. This theme is rolled out across all the materials for a cohesive look, as well as a branding package created for Musicfest staff and other partners to make sure their work for Musicfest fits in with the season's theme.


DELIVERABLES

Refreshed Logo

Theme for the season (for the last 5 years)

Promotional materials showcasing each year’s unique theme (posters, social graphics, website graphics, vehicle wraps, etc.)


ORCA

PROBLEM

Bring a beloved but dated logo into modern times.


SOLUTION

Refresh the existing logo for today’s audiences without losing its recognition.


RESULT

A fresh new logo with a familiar nod to the old “tree shape” everyone associates with ORCA, with a new custom font, and bold, modern shape and colours.


DELIVERABLES

Custom Logo


Patrick McAuley

PROBLEM

A unique realtor with no unique branding.


SOLUTION

A full logo + brand creation.


RESULT

A badge style logo that evokes trust and integrity, in a unique colour scheme that is instantly recognized as “Patrick McAuley”, with branding to match carried across print materials.


DELIVERABLES

Logo + Branding

Publican House Brewery

PROBLEM (Can)

Create an eye-catching and trendy can that will fly off the shelves for charity!


SOLUTION (Can)

Full package design + a mini logo


RESULT (Can)

A logo of sorts was crafted for Paddler’s Ale to help it jump off the shelves, and aided in subsequent merch. Bold, simple line work and bright colour was used to help distinguish it from Publican’s other beers, and to attract thirsty shoppers.


PROBLEM (site)

No online presence for Peterborough’s favourite brewery.


SOLUTION (site)

Full custom site for the brewery + brew pub.


RESULT (site)

An engaging site was created to show off not only the brewery, but the (then new) attached restaurant. A unique home page banner engages the audience, and abundant, editable call to actions make it easy for an ever growing company to share what they have to offer.


DELIVERABLES

Custom Wordpress site

Can design (Paddler’s Ale)

Print Materials 

Sharanel

PROBLEM

Boutique Clothing company needed a tool to pre-sell product they didn’t have on hand during trade shows.  


SOLUTION

Design a catalogue to showcase the product. 


RESULT

With the help of local models and a local photographer, product and lifestyle shots were captured and used to design a beautiful, colourful catalogue to help pre-sell clothing and accessories. 


DELIVERABLES

Annual Catalogues 

Advertisements

Logo 


Trent Severn Trail Towns

PROBLEM

RT08 needed to raise awareness around Canada’s first Waterway trail program.

 

SOLUTION

A custom logo + branding that could be adapted for each Trail Town.


RESULT

A friendly, approachable logo that is easily altered for each Trail Town. Using bold shapes, easy to read maps and a mix of historic and modern photos we designed them a friendly, approachable identity that will help to attract visitors to explore the Trail Towns.


DELIVERABLES

Logos for 9 trail towns 

Brochures

Signage

Banners

Posters